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Flyers, Inserts, leaflets and mailers

If the design, content and message are done well, then flyer printing, leaflet printing and mailers can really enhance your marketing mix – they are a very cost effective way to promote your business.

What’s the difference?

Flyers tend to be distributed by hand, or placed in areas where people can take a copy. Their messages are more like “hooks” – a quick advertising message to encourage the reader to take action. Flyers can be printed on a variety of papers and boards. The heavier the material, the more like quality it’ll feel. Have a think about your target market – if your clients are likely to spend lots of money with you, then invest in a really good quality printed board.

Leaflets usually have a fold in them and contain informative messages. They are designed to be retained for future reference like a price list for example. Leaflets are often enclosed in an envelope with an accompanying printed letter.

Dare to be different. The way a leaflet is folded can achieve some really interesting effects. DL sized tri-fold leaflets are popular but why not retain the tri-fold, but consider a different size; an A5 or a square size perhaps?  Also consider the orientation of the leaflet – simply by rotating the leaflet can create a really eye catching printed piece.

We can fold printed leaflets in a multitude of ways. This diagram should demonstrate just some of the options:

Folded Leaflets Leaflet-Folds

Mailers can be more imaginative and creative. They tend to be printed onto heavyweight board and posted direct to a database without being enclosed in an envelope.

The term,’ one-piece mailer’ refers to a folded leaflet, which has been printed with the recipients’ name, address and postage licence. To secure the leaflet so it goes through postage route without damage, the opening is sealed with moisten gum or a clear sticker.

At Essential Print Services, it doesn’t matter what your budget or the quantity – we can print as little as 25 or as many as 250,000!

If you need help with creating a campaign or would like to run an idea past us, just give us a call – we’d love to have a chat. If you don’t have an in-house design department or need some help with artwork and graphic design – just ask.  We can be your design agency too!

Call 01332 418377 or email info@essentialprinting.co.uk.

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Customer Reviews

“Essential Print Services produced publicity leaflets for a Lunar21 event. The quality of the leaflets well exceeded expectations. The transaction was simple and, at every step, there was the offer of help. Isn’t this the way all business should be? If only . . .”

“I just wanted to say thanks very much for accommodating us with our last minute order of flyers. The flyers were perfect, exactly what we were hoping for. The personal touches of the sweets and notepad and pen in the envelope were also lovely touches. Very nice to be able to see the faces of the team and put a face to the voice too form the business card included. Thanks so much to you and your team for such wonderful service.”
Mobile Payment Provider, London

“We have been using Essential Print Services for a lot of our printed material now from beautiful business cards, various flyers & leaflets, corporate packs, menu booklets and price lists. Yvonne and the team offer a fantastic professional service with all of the products being expertly designed, finished to a high standard and delivered efficiently even when we have placed orders at the last minute! The attention to detail, and personal touches make Essential print services the only option for all our printing needs. We are always so excited to open the box and see the finished product as they look so great, and also the jelly beans are a fab touch too!! :-) We will be placing an order for our Christmas flyers (can’t believe we are talking about Christmas already) very soon. Thanks.”
Local Wedding and Events Venue

If you need PRINT, you've come to the right place.

Choose Essential Print Services to take care of your print requirements.

We are a printing company based on Pride Park in Derby and we pride ourselves on making professionals look professional, by offering competitive prices, exceptional customer service and spectacular print. Our 'Customer Reviews' show just a few of our many satisfied customers.

From business cards, brochures and leaflets, through to folders, flyers, banners and promotional items, we can handle anything from conventional full-colour print to some of the most bizarre print requests.

If you need a printer, who will look after you, every step of the way, call 01332 418377.

Monday to Friday, 9am - 5.30pm
If you have an urgent enquiry out of office hours please, call 07809 361708.